HOME :: MARKETING SERVICES :: SEARCH ENGINE MARKETING (SEM)
"Build it and they will come." If only it was that easy. Search Engine Optimization (SEO) will get you a good page rank organically, or rank your site based on the site's content and a few other factors. What if you're targeting a market segment that doesn't use your termonology consistantly? What if there is so much competition in the marketplace that even with a great page rank, you're just not getting the hits you would like?
Search Engine Marketing or SEM is a marketing activity designed to leaverage the power of leading search engines and providing relevant content to users. SEM is a broad term. It covers Pay-Per-Click text ads, banner ads, search sponsorship and more. If you're marketing to your audience online, SEM is a must.
That's why JDM offers a variety of search engine marketing services to help target your message more than ever before, as well as monitoring and optimizing the campaign for maximum return on marketing investment.
Our services include:
- PPC Text Ad Writing and Roll-out
- Keyword and Click Bid Analysis
- Banner Ad Design and Development
- Search Sponsorship Development
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Like most marketing activities, SEM can't stand alone. However it can play a pivotal roll in supporting your other online marketing campaigns.
Read more about keyword relevancy on our Big Marketing Ideas Blog.
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